Timezone (video Arcades)
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Timezone is an international chain of family entertainment centres and amusement arcade centres based in
Australia Australia, officially the Commonwealth of Australia, is a Sovereign state, sovereign country comprising the mainland of the Australia (continent), Australian continent, the island of Tasmania, and numerous List of islands of Australia, sma ...
. It is owned and operated b
The Entertainment and Education Group (TEEG)
Outside of Australia, Timezone is currently operating in
India India, officially the Republic of India (Hindi: ), is a country in South Asia. It is the seventh-largest country by area, the second-most populous country, and the most populous democracy in the world. Bounded by the Indian Ocean on the so ...
,
New Zealand New Zealand ( mi, Aotearoa ) is an island country in the southwestern Pacific Ocean. It consists of two main landmasses—the North Island () and the South Island ()—and over 700 smaller islands. It is the sixth-largest island count ...
,
Singapore Singapore (), officially the Republic of Singapore, is a sovereign island country and city-state in maritime Southeast Asia. It lies about one degree of latitude () north of the equator, off the southern tip of the Malay Peninsula, borde ...
, the
Philippines The Philippines (; fil, Pilipinas, links=no), officially the Republic of the Philippines ( fil, Republika ng Pilipinas, links=no), * bik, Republika kan Filipinas * ceb, Republika sa Pilipinas * cbk, República de Filipinas * hil, Republ ...
,
Indonesia Indonesia, officially the Republic of Indonesia, is a country in Southeast Asia and Oceania between the Indian and Pacific oceans. It consists of over 17,000 islands, including Sumatra, Java, Sulawesi, and parts of Borneo and New Guine ...
and
Vietnam Vietnam or Viet Nam ( vi, Việt Nam, ), officially the Socialist Republic of Vietnam,., group="n" is a country in Southeast Asia, at the eastern edge of mainland Southeast Asia, with an area of and population of 96 million, making i ...
.


History

The first Timezone arcade opened in 1978 in Perth, Western Australia, by Leisure & Allied Industries (now LAI Games). Timezone claims that it is the first family-oriented amusement centers of that time, and said that its family emphasis is the key focus of their brand.About Us
Timezone Australia website. Accessed 2015-04-08
In 1995, Timezone started their ventures outside Australia. In December 2017, TEEG announced that they had purchased the bowling and entertainment division of
Ardent Leisure Ardent Leisure (formerly Macquarie Leisure Trust) is an Australian-based leisure company which owns and operates a leisure portfolio of over 100 assets across Australia, New Zealand and the United States. It is most known for its operation of th ...
in order to merge it with its Timezone entertainment business, forming a combined entertainment group encompassing Timezone, AMF, Kingpin and Playtime, one of the world’s largest family entertainment centre groups. TEEG operates in six countries with over 250 locations. All AMF bowling centres in Australia were rebranded as
Zone Bowling Zone Bowling is a group of bowling centers in Australia and New Zealand currently owned and operated by The Entertainment and Education Group (TEEG). Zone Bowling has 34 locations across Australia, and 3 locations across New Zealand. History ...
. Centres in New Zealand were rebranded Xtreme Entertainment. In November 2018, TEEG purchased all PLAYTIME venues and slowly rebranded them to Timezone with the last PLAYTIME converted to Timezone in June 2019. In February 2019, TEEG opened its first of many dual branded venues of Zone Bowling and Timezone locations in Westfield Garden City. In July 2021, After 20 years, TEEG made Timezone's return into South Australia by opening up a dual branded venue in Woodville, SA. In the same month, TEEG made a deal to purchase al
TunzaFun
locations in South Australia and Victoria and rebrand these to under Timezone venues, which
Tea Tree Plaza Westfield Tea Tree Plaza is a large shopping centre located in Modbury, South Australia, Modbury serving as a shopping hub for Adelaide's growing north eastern suburbs, it’s linked to the city by Adelaide's unique O-Bahn Busway, which terminat ...
,
Elizabeth Elizabeth or Elisabeth may refer to: People * Elizabeth (given name), a female given name (including people with that name) * Elizabeth (biblical figure), mother of John the Baptist Ships * HMS ''Elizabeth'', several ships * ''Elisabeth'' (sch ...
and Fountain Gate stores to be the first to be rebranded.


Powercard

Timezone arcade system moved to a magnetic swipecard system known as the Timezone Powercard. This meant that customers, rather than having to carry many coins around, could simply deposit a larger amount of money (for example, $10) onto their Powercard account. In order to use an arcade machine, they simply had to swipe their card through a detector located on the machine, and the credit would be deduced from the card account. This system was supplied by Australian company Embed International. Tap-to-play cards are now currently available in the Singapore, Philippine and Vietnam franchises and are beginning to be rolled out across Australian franchises as of December 2018. In the Philippines however, the cards are hybrid tap-and-swipe as not all branches have tap card compatibility yet. In 2004, paper tickets for ticket redemption arcade machines were replaced with electronic tickets automatically loading on the card. Eventually, tickets were now dispensing again instead of automatically loading on the card, prevalent in the India, Philippines and Singapore franchises. In the India and Philippines franchises, a rare golden ticket allows the player to earn an extra 1000 tickets. As of 2005, Timezone Powerclub credit in Australia lasted one year from the date of credit and the cards could only be used at the original store of purchase. As of 2008, after many Timezone stores closed, balances can be used at any venue regardless of where the credit was put on. However, in order to progress to the higher Powerclub levels, customers can only put credit on at the venue which issued the card, or in some franchises, Fun Points can be earned by loading a specific number to reach a certain threshold for upgrade. The exception to this is where the issuing venue has subsequently closed down and a new "home venue" has been selected.


Timezone Rewards

Timezone Rewards is Timezone's
loyalty program A loyalty program is a marketing strategy designed to encourage customers to continue to shop at or use the services of a business associated with the program. Today, such programs cover most types of commerce, each having varying features and ...
which offers incentives and benefits according to membership tiers or levels. Qualifying criteria for each tier varies from country to county. The structure i
Australia
an
Singapore
is reflected as: * Welcome tier The Timezone Welcome Powercard is the entry tier where members start accumulating reward credits and receiving benefits. The Powercard for this tier is red. * Blue Elite tier The Blue Elite is the second tier, upgraded from a Welcome tier, issued when a set cumulative amount has been loaded onto a Powercard. This card offers discounts and extra benefits. * Gold tier The Gold tier issued when a set cumulative amount is attained. The Gold tier offers a host of benefits such as bonus game credits, e-tickets, discounts and other exclusive offers. * Platinum tier The Timezone Platinum tier is the highest level and most exclusive reward level. This tier offers VVIP pricing on game play and a lot more freebies such as free games everyday, complimentary drinks and more.


References

{{reflist


External links


Timezone Australia

Timezone Indonesia

Timezone India

Timezone New Zealand

Timezone Philippines

Timezone Singapore

Timezone Vietnam
Leisure companies of Australia Video arcades Companies based in Perth, Western Australia Entertainment companies established in 1978 1978 establishments in Australia